Establish a Consistent Company Culture

As the major stakeholder in the business, you have a right to set the standards as you see fit.

When establishing the blueprint and guidelines for your business, consistency must be at the top of the list. Your employees are not required to like all of the rules that you set forth, but they are required to follow them. After all, you are privy to far more information than they are, and as the major stakeholder in your business, you have the right to set the standards as you see fit. What you do not have the right to do in a healthy organization is to be inconsistent.

Regardless of what it is you set forth for your employees, it is imperative that you and they all follow the same path. This path leads to higher employee expectations, and to fewer miscommunications between you and your team, as well as to fluid communication within the team itself. After all, everyone is guided by the same set of expectations.

Once you establish a consistent company culture, it allows for easier decision making regarding adding team members to enhance your growth. It lends a clear definition as to whether a prospective employee will fit into your organization. A new hire that understands your culture and adopts it from the beginning of their tenure within your company becomes productive faster and presents as less threatening to the team members already in place.

-Eric Priceman, Victory

Eric Priceman Victory

Eric Priceman

Eric Priceman is president of Victory. In his three decades in the awards and engraving industry, he has traveled extensively, both domestically and internationally, visiting customers and suppliers. He is happy to share his unique perspectives of the industry, both past and present. Please feel free to contact Eric by email at or by phone at 773-637-7777 ext. 228.

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