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Popular Options for Printing POP Signage

Fabric silicone edge graphics (SEG) are by far the most popular method for graphics for several reasons.

  • Cost control is a significant factor these days as providers are competitive in price offerings.
  • They don’t take up a lot of room when packaging, and in the trade show world, where drayage is a major concern. The lighter a booth transport is, the better for the client.
  • Changing out graphics is easy with SEG, and technology has allowed for excellent print results.

Of course, traditional signage options like vinyl, flatbed, and wide-format on the banner and vinyl are still used in the industry, but fabric is certainly the print future in trade show and POP.

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Mike Morrison

Mike is the national sales director for WS Display, a company that specializes in wholesale portable trade show displays, banner stands and large format digital printing.

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