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How can awards retailers incorporate home décor items into their current lineup?

The first step is to let your customers know what you can offer them. Whether that is a display in a showroom or a storefront window, or on a banner ad on a website, you have to get the word out. While affordable, the margin on these home décor items is usually higher than on many traditional award items.

Keep reading about moving into the home décor market.

   —JDS Industries

Dan Messerschmidt

Dan was the national sales manager for JDS Industries for nine years, and is now the national sales director. Prior to his positions at JDS, Dan ran a commercial printing company for 15 years.

View all articles by Dan Messerschmidt  

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