A good example of perceived product quality difference is comparing a piano-finish plaque with metal trim against a laminate plaque with an in-house-made plate cut from metal sheet stock. Customers may need both for specific uses. A substantial display of piano-finish plaques in your showroom and on your website communicates that you are a higher quality-focused business.
If you focus on sports and academic trophies, who is your customer focus: kids leagues, schools, adult leagues, golf tournaments, or businesses? Displaying a higher quality of trophy such as those made from metal parts with a non-sport subject can attract businesses or adult leagues.
—Eagle’s Mark
