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Bigger Bang for Your Buck: Attract customers who will place larger sandcarving orders

Unlock higher profit margins with smaller production runs. Here's how...

In the medium of sandcarving, the smaller production-run pieces on glass, crystal, stone – or at least your personalization products – command a higher dollar with the lower quantity of items, so you can actually charge more for your smaller production runs. How to get a customer to order more than one or two items would be to build in a monthly or annual program for their personalization needs; that could be something that could be bought long-term or a “buy it now and we’ll sandcarve it later” concept.

-Billy Willis, Rayzist

Billy Willis

Billy Willis is Sales Manager for Rayzist Photomask, Inc. He has been employed with the company for the past 27 years. Billy has had the opportunity to travel around the world educating and providing photoresist technology to companies worldwide. Billy can be reached by phone at 800-729-9478, by email at bwillis@rayzist.com or online at www.rayzist.com.

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