What should I consider when pricing custom appliqués?

Pricing appliqués can be a challenge. Sizes can vary greatly, artwork can go far beyond just preparing a graphic, and material costs can vary widely – 1/8 versus 1/16 two-ply acrylic has a significant cost difference. Wood differs by thickness – solid versus laminate and alder versus walnut. Make sure you have the complete specifications before you quote a price. You may want to consider these projects on a time and material basis only, at least at first.

—Eagle’s Mark