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Business and Marketing

Running a more profitable graphics shop: pricing, hiring and retention, sales, marketing, systems and leadership, and more.

  • Worker carrying frame in screen printing workshop - holiday season orders
    Business and Marketing

    Every holiday order needs a place to go

    Prepare your shop to keep its promises.
    Read More →: Every holiday order needs a place to go
  • holiday calendar
    Business and Marketing

    The holiday rush should not be a surprise

    The holiday season can expose every weak spot in your business.
    Read More →: The holiday rush should not be a surprise

  • Latest Business and Marketing News

  • trends - Left: Roman Tiraspolsky – stock.adobe.com; Right: bmphotography – stock.adobe.com
    Business and Marketing

    The highs & lows of chasing fast trends for big money

    Just because you can, doesn’t mean it’s worth it.
    Read More →: The highs & lows of chasing fast trends for big money
  • Andy Paparozzi - print industry economist
    Business and Marketing

    ‘Extreme uncertainty’ will shape the next print industry leaders

    PRINTING United Alliance economist shared industry outlook.
    Read More →: ‘Extreme uncertainty’ will shape the next print industry leaders
  • Ai robot confused
    Business and Marketing

    New technologies are rarely understood & AI is no exception

    Embrace the technology but treat it as exactly what it is: a powerful new tool that demands significant time & learning to yield useful results.
    Read More →: New technologies are rarely understood & AI is no exception
  • Man is holding hands on the car's steering wheel. Raindrops on the windscreen. Guy is traveling in the bad weather. Dangerous conditions. Lifestyle concept.
    Business and Marketing

    The art of success: You can’t steer a parked car

    A tool like the art of success multiplies your efficiency & problem-solving.
    Read More →: The art of success: You can’t steer a parked car
  • attention
    Business and Marketing

    Your business grows where you plant your attention

    Direct it to the areas that build clarity, revenue, trust & momentum.
    Read More →: Your business grows where you plant your attention
  • Heather Kincaid (Images courtesy of Signarama) woman in business
    Business and Marketing

    Balancing it all: Leading in a male-dominated industry as a woman business owner

    Building a signage business, a community & a family.
    Read More →: Balancing it all: Leading in a male-dominated industry as a woman business owner
  • Interest finance or mortgage rates. Wooden blocks with currency symbols and arrow pointing up icons. Financial growth, Deposit interest increase, inflation, sale price and dollar exchange rate rise.
    Business and Marketing

    Raising prices isn’t just about the numbers

    Your customers are not the problem.
    Read More →: Raising prices isn’t just about the numbers
  • Resume, job interview and business men in office for meeting, recruitment or finance vacancy. Discussion, paperwork and hr manager with candidate for hiring process with documents in workplace; employee retention
    Business and Marketing

    Key steps to employee retention

    Why would anyone want to work for you?
    Read More →: Key steps to employee retention
  • system - Business people meeting at office and use post it notes to share idea. Brainstorming concept. Sticky note on glass wall.
    Business and Marketing

    Start building better systems

    You don’t rise to the level of your goals, you rise to the level of your systems.
    Read More →: Start building better systems
  • Tim Kedzuch GRAPHICS PRO
    Business and Marketing

    GRAPHICS PRO announces new senior account executive

    Tim Kedzuch will facilitate print and digital media sales for West Coast clients.
    Read More →: GRAPHICS PRO announces new senior account executive

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