
Heat Application Techniques That Will Elevate Your Brand
Mesh, brick-embossed and textured puff techniques for putting your brand’s logo on merchandise with heat transfer materials.
In this webinar, you will learn how to incorporate your brand’s logo on merchandise using heat transfer materials and innovative techniques including:
- The mesh technique
- The brick embossed techniques
- Adding texture to puff
Speaker

Patrick Ali
Lead Educator, Siser North America
Patrick Ali is the lead educator at Siser North America, bringing more than a decade of experience in the heat-transfer and decorated-apparel industry to his work educating and inspiring creators.
Known for making complex techniques feel simple, practical, and approachable, Ali creates and delivers educational content, workshops, live classes, and video training designed to help everyone from first-time crafters to experienced apparel decorators create with confidence. His work spans HTV, DTF, heat-press technology, digital design, and creative production.
Beyond education, Ali has played a hands-on role in Siser innovation, contributing to the development of Leonardo Design Studio and the Romeo and Juliet High-Definition Cutters. He also brings his experience as a content creator, videographer, designer, and communicator to help translate Siser technology into engaging, real-world creative solutions.
Whether he's behind the camera, in front of a classroom, or working directly with creators, Ali's goal is simple: make the process easier, make learning fun, and help people turn their ideas into something they can actually make, wear, and sell.
- Recorded November 5, 2026
- 1 hour


