SRG named North American partner for Kelvin Tools

SRG, a supplier of custom-branded promotional products, has taken over sales and distribution of the Kelvin Tools line of custom-branded promotional products throughout North America.

According to the companies, this strategic partnership combines Kelvin Tools’ innovative and functional product designs with SRG’s established sales organization, distribution capabilities, and relationships throughout the promotional products industry.

“We are excited to add Kelvin Tools to the SRG portfolio,” said Merrick Falkenstein, chief revenue officer of SRG. “Kelvin Tools has developed a unique collection of products that combines functionality, innovation, and great design. We see significant opportunity for these products within the North American promotional products marketplace, and we believe our distributor network and sales team are ideally positioned to help grow the brand.”

“SRG is an excellent partner for Kelvin Tools as we continue to expand our promotional products business,” said Neil Wilson, president of Kelvin Tools. “Their knowledge of the North American promotional products market, combined with their sales and distribution capabilities, will give our promotional customers a strong partner and make Kelvin Tools products more accessible to distributors throughout the region.”

The Kelvin Tools promotional product line is available through SRG effective Sept. 15.