Unifi Inc., makers of recycled and synthetic yarns, announces it is launching an enhanced supply chain certification at Outdoor Retailer’s Winter Market taking place Jan. 26-28 in Denver, Colorado. According to the company, the U TRUST product certification will enhance and support Unifi’s commitment to sustainability, transparency, and customer service.
“Our newest certification gives brands additional peace of mind that goes beyond what a purely transaction-based certification can provide,” explains Jay Hertwig, Unifi’s senior VP of commercialization. “This certification’s credibility can be validated by external parties. The U TRUST product certification validator tool also introduces new functionality for corporate brands and retailers into their brands’ certifications.”
The U TRUST product certification allows brands to obtain an additional level of transparency for their products made with REPREVE recycled fibers and builds on other Unifi certifications: U TRUST fabric certification, scientific certification systems, OEKO-TEX certification, and the global recycle standard certification.
According to Unifi, as a complement to these existing safeguards, the U TRUST product certification allows brands to aggregate multiple REPREVE certified fabric components in a product and leverages a physical tracer (Unifi’s FiberPrint technology) that can be audited and found in the product throughout its life.