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Sublimation Selling Tip: Listen

Find ways to upsell your products. 

When you allow a customer to describe what they are looking for and listen to the details, you can usually upsell them. Say they were looking for a throw blanket for their couch, and you suggest a matching pillow that would go great with it. Another example is someone who is looking for a mug set, and you recommend the same themed coasters to go along with it. Or maybe they have asked for a kitchen towel, and you offer matching oven mitts.

-Cheryl Kuchek, Just my Imagination DeZigns

Cheryl Kuchek

Cheryl Kuchek

Just My Imagination DeZigns

With over 10 years of experience in the industry, Cheryl Kuchek is the owner of Just My Imagination DeZigns Inc. in New York and the founder of the Facebook groups Sublimation, OKI, iColor and Beyond, and Sublimation for Beginners and Beyond, the first of its kind to focus on sublimation, hosting a community of digital decorators and serving as a resource to grow their business through weekly Facebook Live sessions, webinars, vendor discounts, and more.

View all articles by Cheryl Kuchek  
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Charlie Fox

View all articles by Charlie Fox  

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