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Business and Marketing

Running a more profitable graphics shop: pricing, hiring and retention, sales, marketing, systems and leadership, and more.

  • business development
    Business and Marketing

    The Complete Primer to Growing and Expanding Your Business

    Whether it's giving your enterprise a makeover or starting up an add-on venture…
    Read More →: The Complete Primer to Growing and Expanding Your Business
  • embroidery business
    Business and Marketing

    Starting an Embroidery Business: Keys to Success

    Without a few keys to success, the door to your new business may remain locked. 
    Read More →: Starting an Embroidery Business: Keys to Success

  • Latest Business and Marketing News

  • garment care instructions
    Business and Marketing

    Handle with Care: Providing Garment Care Instructions

    Here's a quick word on why attaching care instructions to each garment you produce is beneficial. 
    Read More →: Handle with Care: Providing Garment Care Instructions
  • Business and Marketing

    Make It Your Business: If the Shoe Fits . . . Incorporate

    Choosing the best operating entity for your business
    Read More →: Make It Your Business: If the Shoe Fits . . . Incorporate
  • Business and Marketing

    Starting a Screen-Printing Business

    You need to have these things in line before opening up shop
    Read More →: Starting a Screen-Printing Business
  • Business and Marketing

    Pricing Engraved Products

    Looking for a solution to determine a competitive price for your services?
    Read More →: Pricing Engraved Products
  • Business and Marketing

    Make It Your Business: Trust Me?

    In business, it's crucial to know who you can trust and when.
    Read More →: Make It Your Business: Trust Me?
  • expenses
    Business and Marketing

    Sublimation Tip: Track all of your costs

    A T-shirt costs you $2 to buy and you sell it for $5. You just made 60 percent profit on that, right? Not quite…
    Read More →: Sublimation Tip: Track all of your costs
  • company culture
    Business and Marketing

    Changing the Culture of Your Business: Harmonizing new and mature employees

    A company is only as good as the cumulative efforts of its employees. The problem is getting long-term employees to buy into a new vision.
    Read More →: Changing the Culture of Your Business: Harmonizing new and mature employees
  • Business and Marketing

    Strategies to Sell Wholesale Items to Organizations for Fundraising

    Think of all the organizations that need to raise money: schools, sports, clubs, churches, and charities. Make the fundraising pitch.
    Read More →: Strategies to Sell Wholesale Items to Organizations for Fundraising
  • Develop Alliances with Other Local Businesses with Different Custom Services
    Business and Marketing

    Develop Alliances with Other Local Businesses with Different Custom Services

    As the saying goes: "You scratch my back, I'll scratch yours."
    Read More →: Develop Alliances with Other Local Businesses with Different Custom Services
  • added value through novelty
    Business and Marketing

    Word to the Wise: Adding Value through Novelty and Purpose

    Add value to your work with these qualities
    Read More →: Word to the Wise: Adding Value through Novelty and Purpose

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