Atlantis Headwear launches carbon footprint calculation tool
Atlantis Headwear recently announced that it has adopted the Carbon Footprint Atlantis (CF Atlantis) — a tool designed to accurately measure the carbon footprint of its products. This initiative is said to mark a major milestone in the brand’s ongoing commitment to a more environmentally responsible production process.
“This isn’t just about tracking carbon — it’s about reducing it,” said Federico Pasini, vice president of Atlantis Headwear. “With this new system, Atlantis is building sustainability into every part of production, helping it create better products for people and the planet.”
The CF Atlantis follows a clear process based on compliance with international standards, analyzing every stage of a product’s life — like where the materials come from, how they are transported, energy used in production, and how waste is handled. This approach is said to ensure Atlantis gets accurate, meaningful results.
According to the company, unlike basic estimates, the CF Atlantis uses real, specific data from Atlantis operations, breaking down emissions into detailed categories like fossil fuel, land impact, and emissions that come from natural sources. This helps Atlantis get a crystal-clear view of where emissions are highest and where real change can happen.
Atlantis stated that the tool does not just measure, but also helps Atlantis design more sustainable products. The system recommends using materials with lower emissions or making the products more energy efficient. The CF Atlantis can even test how small changes in its production process or transport can lead to big environmental benefits.
This tool is said to be a powerful next step in the brand’s commitment to creating products that make a difference. With CF Atlantis, Atlantis is “proudly shaping products that are better for people and the planet — and this is only the beginning.”
Read the full case study here.
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