Jetstream: Wrapped to wow

Just Fab Graphics in Mt. Pleasant, Michigan, created these vibrant graphics for client Eric Morrow’s Jetstream boat. They designed the wrap for the roughly 12‘ boat in-house. The wrap was printed
on their Roland DG TrueVIS VG3-540 54“ wide-format eco-solvent printer/cutter, using its ink gamut to add splashes of color — creating a blend of speed and style.

We chatted with Lindsay Theisen, owner/senior graphic designer at Just Fab Graphics, about the project.

Q: How did this project come about?

A: A new customer stopped into the shop because he saw our page on Instagram. His name is Eric, and he lives about an hour away. He was actually a state police officer with two dogs in his car.

Q: Walk us through the design process.

A: The customer had an idea for wild and crazy graphics. He told us we could basically do whatever we wanted, and [he] showed [us] a few ideas of what he liked.

Q: What about the printing and/or laminating process?

A: We used an Avery Dennison 1105 film with 1360 overlaminate.

Q: Walk us through the installation process.

A: The installation process was pretty simple. Each side panel was printed with the back wrap and wrapped around the back corners to the swim platform.

Q: What was the timetable, and what did it take to complete the wrap?

A: After a handful of design proofs, I’d say probably 5-10 hours to nail down the design. It was a hard decision at first, as [the client] initially chose a blue and yellow design. But then his friends had an impact on him, and he switched it to the full color [design].

Q: What were some of the major challenges?

A: I wouldn’t say there were any major challenges. One minor challenge was making sure [the] color came out correctly on the printer when everything [was] printed. For example, [making sure that] the pink came out pink and not red.

Q: Were there any aspects of the project you found particularly unique?

A: It was such a wild and crazy design that it made it very forgiving. You didn’t have to make sure everything lined up and matched exactly because it was so sporadic.

Q: Is there anything else you’d like our readers to know about this project?

A: We love doing wild and crazy colors. Custom work like this really sets us apart sometimes. Especially when we do a lot of fleet and commercial graphics. It’s fun to be able to go all out at times and have a lot of fun with it!