A4 & Citadel Brands partner

A4 and Citadel Brands announced a strategic distribution partnership that will expand availability of AWDis and Woodbrook apparel through A4’s national distribution network.

Since March 1, AWDis and Woodbrook are now stocked and shipped from A4’s distribution center in Kansas City, Missouri, and soon after in Los Angeles, California, and will be available for purchase on A4.com and through A4’s national sales channels.

Under the partnership, Citadel Brands’ customers ordering through Citadel’s own channels will also have the option to ship directly from A4’s centrally located Kansas City facility, reducing transit times and improving nationwide service levels.

“This is a natural and complementary fit,” said Mark Mertens, chief executive officer and owner of A4. “Citadel shares our commitment to delivering high-quality apparel at industry-leading prices. This partnership allows us to give our customers more of what they want—greater selection, fast delivery, and deep inventory.”

“We are always listening to our customers,” said Mike Hoffman, chief executive officer of Citadel Brands. “By extending our distribution reach into Kansas City and Los Angeles, we can significantly shorten delivery times and better serve customers across the country. At the same time, partnering with A4 introduces our brands to an entirely new audience and opens an exciting new chapter for both companies.”

At launch, A4 will carry an assortment of fleece hoodies, sweatshirts, along with cotton tees and polo shirts, offered in a range of colors and available in men’s, women’s, and youth styles. AWDis and Woodbrook items that are not stocked in the A4 warehouse will be available through dropship through the South Carolina facility.