General Formulations expands Canadian sales leadership

General Formulations (GF), a manufacturer of pressure-sensitive media, film, and laminates, announced the addition of Mike Miserany as Canada sales manager, overseeing the provinces of New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and Labrador, Ontario, and Quebec.

With more than 28 years of experience in the paper, printing, and wide-format graphics industries, Miserany is said to bring a wealth of knowledge, strong customer relationships, and a passion for supporting the print community across Canada.

Miserany started in the paper and printing industry in 1997 at Moore Business Forms. He later joined Appleton Papers, where he spent over two decades selling carbonless rolls, sheets, direct thermal, white wove, colored bond, and security papers. And more recently, he worked with Nekoosa, selling wide-format media, application tape, synthetic paper, and carbonless sheets.

Miserany is also deeply involved in supporting and celebrating the print industry in Canada. He serves on the Organizing Committee of the Gutenberg Awards, which recognizes excellence in printing throughout Quebec, and he actively supports the Canadian Print Scholarship Program, helping to develop the next generation of print professionals.

“Expanding our Canadian leadership with someone of Mike’s caliber reinforces GF’s long-term commitment to the region,” said Tim Leavenworth, vice president of business development at General Formulations. “He not only understands the dynamics of the market but also shares our passion for innovation and partnership.”

“We’re excited to see the new opportunities his leadership will create for our customers and distributors across Canada.” Miserany added, “I’m really excited to be part of the team and look forward to generating new opportunities, supporting our partners, and helping GF continue to grow across Canada.”