WRAPS News from the Field: Porsche Getting Into the Wrap Business

The automaker launched a spinoff company to handle its wraps business, which seems to hint toward expansion.

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Porsche begins offering vehicle wraps in Europe

Legendary automaker Porsche announces plans to begin offering wraps based on its classic racing liveries, in addition to full-body wraps done in colors exclusive to the company.

The automaker created a spinoff company, called SecondSkin, to handle that part of its business.

At this point the offering is only in Europe and it’s only available on certain Porsche models.

See the story from Car and Driver by clicking here.


Tony Kindelspire

Tony Kindelspire is the former digital content editor of Sign & Digital Graphics & WRAPS magazines.

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