Broomfield, Colorado-based ikeGPS announces that Spike, a GPS-based spatial measurement tool, received the New Product of the Year award at the recent annual Alliance Franchise Brands Sign & Graphics Division Convention in Jacksonville, Florida.
Spike is a laser-based measurement tool that allows sign makers to determine accurate dimensions on a potential job site by taking readings using their smartphone or tablet.
Prior to voting, Alliance Franchise Brands staff members narrowed down each award in a variety of categories to five finalists. Franchisee members then voted on the winners of each award. The fact that it was franchisees themselves that voted the award to Spike made it especially meaningful to her company, said Amanda McGrory-Dixon, ikeGPS’s content marketing coordinator.
“Our franchisee members recognize any product that offers time savings as a huge plus,” says Steve Hoyle, director of franchise services for Alliance Franchise Brands Sign & Graphics Division. “Spike is an invaluable tool that helps our franchisee members conduct more surveys in a day and better manage their time. Along with the time savings Spike offers, it’s also more accurate than getting on a ladder and trying to capture measurements from that angle.”
Plymouth, Michigan-based Alliance Franchise Brands is the umbrella company for retail brand names such as Image360, Signs by Tomorrow and Signs Now.