Boulder, Colorado-based SDS Automation, which manufactures channel letter bending equipment, announces the hiring of Matthew Davies as its new marketing manager.
Davies brings more than 30 years of experience in printing and B2B marketing with special experience in variable data through print and digital.
In his new role, Davies will be developing and implementing an overall corporate marketing strategy and translating the company’s business objectives into marketing strategies that drive revenue. In addition, he will determine and administer the marketing budget, identify and track key metrics, and develop client education systems and content to help SDS customers grow their business and revenue.
“I am very excited to join SDS Automation,” Davies says. “I look forward to bringing my experience and skills to the company to make 2020 an incredible year for both the company and its customers. One of my particular focuses will be in creating systems and information resources to help our customers grow their revenue and their business.”