The partnership supplies the Massachusetts Senior Olympic Team with custom warmups to wear at the upcoming National Senior Games in Fort Lauderdale, Florida.
“This is our first National Games since COVID-19, and thanks to these two great Massachusetts-based companies, our national team will finally look like true Olympians,” says Davis Cox, president of the Massachusetts Senior Olympic Team. “In the past, we showed up at national events as a group of individuals with no team unity, this year, we will represent the commonwealth in style.”
The apparel companies hope the effort will help the team build unity and stand out at the games, as well as show the strength of Massachusetts companies and what they can do together.
“We signed on as the official apparel provider to the senior games prior to COVID-19,” says Matt Olivari, Northeast Promotion & Apparel. “I had no idea that they had never had a team warmup set before, so I reached out to Rick Schwartz, senior account executive at Charles River Apparel, and they jumped on the idea of teaming up to dress our state team.”