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Featured Project: LG Video Wall Transforms Convention Center Hallway

The Greater Columbus Convention Center received North America's first installation of the LG Direct View LED display.

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Seoul, South Korea-based LG Electronics announces its participation in a video wall installation at the Greater Columbus Convention Center in Columbus, Ohio.

As part of a major expansion and renovation of the 1.8 million-square-foot facility, the GCCC wanted to create an immersive visitor experience in the high-traffic hallway between the north and south halls of the center.

The GCCC says it wanted some sort of digital signage solution that would allow it to showcase upcoming events, spotlight local artists and offer news that would be of interest to visitors.

The GCCC contacted LG Electronics, along with Dublin, Ohio-based Coffman Media, Columbus’ Reese Brothers Productions and Aurora, Illinois-based Peerless-AV, and the result was the first North American installation of LG’s Direct View LED display. The 4mm display creates a 60′ x 7′ video wall using a 25 x 2 cabinet configuration. Each cabinet contained 12 LG 4mm Direct View LED panels in a 3 x 4 module arrangement for a total of 600 panels. The sheer size means it will attract eyeballs both from those using the hallway and those looking in the window from the outside.

Three video wall controllers and one media player are used to communicate with and push content out to the display. According to the GCCC, the content is so crisp and clear it can even be seen from across the street.

The installation took a total of 13 weeks-it was on time and under budget-and involved

delivering 600 panels to the job site while the venue was still semi-open to the public.

Labor costs were saved, the GCCC says, by preassembling the mount’s frame before it arrived at the convention center, meaning the integrators could easily attach the mount, and therefore the video wall, straight to the wall upon its arrival.

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Tony Kindelspire

Tony Kindelspire is the former digital content editor of Sign & Digital Graphics & WRAPS magazines.

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