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EFI Announces Changyin Technology as Wide-Format Distribution Partner in China

EFI's relationship with Changyin goes back a decade, but this takes it to another level as EFI seeks broader inroads into the Chinese market.

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EFI Announces Changyin Technology as Wide-Format Distribution Partner in China
EFI Announces Changyin Technology as Distribution Partner in China

Fremont, California-based large-format printer and software manufacturer EFI announces Changyin Technology (Hangzhou) Co. Ltd. as its inkjet superwide- and wide-format printer distribution partner in China.

Led by general manager Ma Li and his team, Changyin Technology has a 10-plus year track record with EFI products, as well as vast experience in the printing technology industry in general. The company has a strong customer focus, EFI says, offering print management solutions and expert technical support to its growing customer base.

“China is clearly a very important market for our growing expansion in Asia-Pacific, so our partnerships define how we intend to operate as a solutions provider,” says Rodd Harrison, vice president sales in the Asia-Pacific region for EFI. “We believe that Changyin Technology is the right distribution partner to help support EFI’s market penetration. Both EFI and Changyin Technology are committed to delivering best-in-class inkjet and digital workflow solutions and exceptional customer service, and we will work together to drive digital transformation for our customers.”

tony kindelspire oct21

Tony Kindelspire

Tony Kindelspire is the digital content editor for RV PRO magazine. He was the former digital content editor of Sign & Digital Graphics & WRAPS magazines.

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