New York City-based media and advertising company Clear Channel International has hired Richard Cross to the newly created role of chief digital transformation officer.
In his new position he is responsible for leading the digital strategy at the heart of what the company describes as its “tech-fuelled transformation” and driving the collaborative efforts across CCI’s 18 markets to achieve this.
According to his new company, Cross is building the digital capabilities CCI needs to be at the forefront of the digital transformation of the advertising industry. This includes leading CCI’s central IT team, who oversees business intelligence, live services, information security and the technologies underpinning the company’s programmatic offering.
Cross has more than 30 years IT experience and was most recently group chief digital officer and chief information officer of engineering giant, Atkins, where he was named Chief Digital Officer of the Year at the 2017 Technology Leader Awards “for driving a transformative and disruptive technology agenda,” according to the award’s presenters. He has also been named No. 1 CIO for private companies in the CIO100 list for the past two years.
As well as his new title at CCI Cross is also now a member of the company’s executive leadership committee.