Clear Channel Airports, a subsidiary of New York City-based billboard and signage giant Clear Channel Outdoor, announces the renewal of its contract with Aeropuertos Dominicanos Siglo XXI, S.A., (Aerodom) for another five years.
Aerodom is owned by VINCI Airports, which operates dozens of airports all over the world.
Clear Channel Airports has been Aerodome’s airport advertising concessionaire since 2006, and this new extension covers four airports in the Dominican Republic: Las Americas International Airport (SDQ) in Santo Domingo; Presidente Joaquin Balaguer (JBQ) in La Isabela, North Santo Domingo; Gregorio LuperÃ³n International Airport (POP) in Puerto Plata; and Presidente Juan Bosch International Airport (AZS) in SamanÃ¡.
Santo Domingo’s airport serves the capital and largest city in the Dominican Republic, a major tourist attraction; Presidente Joaquin Balaguer serves as a private airfield for corporate, private and medical aircraft; and airports at Puerto Plata and SamanÃ¡ serve as tourist destinations with top resorts, excursions, museums and historical sites, according to Clear Channel Airports.
The company says its new advertising program will complement Aerodom’s current terminal aesthetics and features an expanded digital network with marquee digital assets; large-format inventory; marketing and sponsorship opportunities; and specialty exhibits. Specific enhancements include:
- Large-format LCDs in baggage claim areas
- Terminal-wide digital networks
- Branding domination opportunities in various locations throughout the airports
- Sponsorship and marketing opportunities, interactive and staffed kiosks and specialty displays
- Exterior terminal assets including jet bridges, parking deck and terminal exteriors