Featured Project: Fire Department Job Opened a Whole New Market for this Shop

The owner of M.O. Graphics says landing this job opened up a whole new market for his shop.

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The Troy, Ilinois, Fire Department came to M.O. Graphics in New Lenox, Illinois, with this project in 2012. The brand new Chevy Tahoe was wrapped so that it would be easier to sell after it had run its lifespan serving the fire department. M.O. Graphics owner Kevin Petrie told Sign & Digital Graphics at the time about the practical side of wrapping an emergency vehicle.

“We took a 2012 Chevy Tahoe and did a complete wrap with solid color wrapping films. The photos are before and after,” Petrie says. “We used Avery SW900 Supreme Wrapping film for the black gloss film and Oracal 970 RA in Purple Red for the lower part of the vehicle. The stripes, logo and lettering are all in reflective vinyl. This was an exciting project for us. The fire department actually saved quite a bit of money in setting up the vehicle as they would normally send it out to be completely repainted. After 5 years, they will usually sell the vehicles as is, and there isn’t much of a market for two-tone paint jobs like this. Now, when it is taken out of service, they can sell it for more because all that would have to be done is to remove the wrap vinyl and they have pretty much new paint on it. We have also received a number of inquiries for different projects like this from other area departments. We feel this is a whole new market for us.”


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