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Why is sublimation ideal for customizing signs over other applications?

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In terms of signage, sublimation offers a totally different approach to customizing products. Common production applications revolve around either engraving or cad-cut materials. With engraving, you are limited to single-color designs and the process can be slow for large areas of coverage. Though the end-result is durable, it can be cost-prohibitive for larger applications.

Cad-cut systems rely on precision cut letters and graphics, typically in only one or two colors, which are then applied with either heat or a peel-and-stick process. The process is low-cost but can be tedious when having to deal with weeding-the process of removing unwanted pieces of material from the center area of letters like O, D, Q, A, B, P, etc. And most cad-cut materials are susceptible to damage from improper physical contact. In addition, they may start to peel off over time.

Sublimation, by comparison, is a simple but unique digital dye process used for embedding graphic images into polymer surfaces.

There are hundreds of blank items available that feature a coated surface designed specifically for sublimation. Signage products are available in wood, aluminum, slate, glass, acrylic, steel, and ceramics, and in each case, the print surface has a polymer coating. Thus you have access to enough unique products to tap into virtually any market that has profit potential.

   —Sawgrass

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Jimmy Lamb

Jimmy Lamb has 25+ years of product decoration business experience, as well as extensive knowledge in many facets of digital decorating and embellishing including business startup, applications, techniques, marketing, sales, mobile, production and management. Currently, he works with Sawgrass Technologies as the manager of communication and education, where he has been instrumental in developing its educational seminars and webinars.

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