Tips

Partner with a Photographer for Picture Perfect Profit

Develop this partnership to boost your sublimation business.

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How would you like to increase your sublimation sales to weddings, families, students and sports teams? Try providing sublimation fulfillment to a professional photographer.

First, the photographer is your sales agent. They’ve already made the sale to photograph the wedding, family portrait, student body or sports team. Second, your sublimation products are incredibly complementary. The photographer has already done his work at the photo session. Now he/she is looking for more items to put these digital photo files on than just paper for add-on sales. So, ChromaLuxe photo panels, coasters, keepsake boxes, bag tags, keychains, plaques, serving trays, shirts, mugs, wine bottles and dozens more become excellent add-on sales for the photographer, and a new revenue stream for you. You become a wholesale fulfiller to the photographer while he/she becomes your selling agent.

-Jim Woodhouse, Unisub

Jim Woodhouse

Jim Woodhouse is Executive Vice President of Unisub®-Universal Woods. Previously, he was President & COO of NW Framing, the nation's third largest chain of custom and DIY picture framing and wall décor stores, with 60 retail outlets, catalog and online sales, and full line manufacturer of ready-made picture frames. Prior to that, he was Senior Vice President-Marketing for Vermont American Corporation and President of its Credo Company subsidiary. Vermont American is the world's largest manufacturer and marketer of power tool accessories to the home improvement industry.

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