Talk to any friends or family members that are in school or have children in school. From grade school through college, there are many different trends for different age groups.
Products aren’t the only things that go out of style. You also need to make sure that your designs and fonts are up to date as well. Any outdated design can make your product look outdated as well.
You can also look through websites like Etsy, Pinterest, Instagram, and Facebook to see what the newest items and styles are. This is one of the most beneficial strategies because you can see many different examples and variations of these products and popular designs.
Sending samples to potential clients is also a great way to gauge customer interest in a product. If no one seems interested, you will know that it is probably not a product to order anymore.
Once you start picking up on the trends and gaining more customers, a domino effect takes place. Your customers start informing you on what is trendy so that you can produce it and they can get it faster.
You can even ask your customers if there is anything you do not have that they would like to see in the future. This not only keeps you up-to-date on popular products, but also lets your customers know that you are committed to making them happy.
Popular products in the sublimation industry are constantly evolving, but that is what makes it so exciting.