Graphic Sources for Sublimation

A few sources for sublimation graphics.

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There are a lot of different types of jobs you’ll get as a digital decorator. Some customers will have a vague idea of what they want and look to you to create a design for them. Others already have graphics that they want transferred onto a product-often with specific colors that need to be replicated. And then there are stock products that you create to sell to whoever is interested.

With the first type of order, your creativity and graphic knowledge will be put to the test. These jobs start with conversations with your customer to fully understand what they want, and then a search for all the elements needed to create design options for them. Your job will be greatly simplified if you already have access to a library of images and graphics that you can easily pull from.

If your customers provide you with images for their order, you face a different set of challenges. You no longer have to track down graphics, but you will have to figure out how to work with the images you’re given. Customers who have a working knowledge of graphics and printing make life easier for you as a sublimator, as they usually provide the correct file types in the correct resolution and possibly color codes for matching spot colors.

If you are developing your own designs for products that you plan to produce in quantity and sell as-is, then your challenges shift again. You will have to develop a more advanced knowledge of your design software if you’re not already a CorelDraw or Adobe Creative Suite pro. These programs are designed to be used by graphic artists for commercial image generation on many types of applications.

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Jimmy Lamb

Jimmy Lamb has 25+ years of product decoration business experience, as well as extensive knowledge in many facets of digital decorating and embellishing including business startup, applications, techniques, marketing, sales, mobile, production and management. Currently, he works with Sawgrass Technologies as the manager of communication and education, where he has been instrumental in developing its educational seminars and webinars.

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