Tips

Creatively Modify Products for Schools

Continue to appeal to students and staff with these suggestions.

When working with schools, routinely suggest creative modifications of traditional school symbols and consider encouraging the students to come up with ideas that are appealing to them, including original artwork. This makes the products that much more desirable and that much harder to duplicate in terms of competitors trying to move in on the program. In addition, look for unique products such as sublimated flip-flops and car flags that go beyond anything the client already has access to.

-Jimmy Lamb, Sawgrass

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Jimmy Lamb

Jimmy Lamb has 25+ years of product decoration business experience, as well as extensive knowledge in many facets of digital decorating and embellishing including business startup, applications, techniques, marketing, sales, mobile, production and management. Currently, he works with Sawgrass Technologies as the manager of communication and education, where he has been instrumental in developing its educational seminars and webinars.

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