Q&A
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How can current customers help your business reach new clientele?
The simplest way is word-of-mouth referrals. Chances are that a current customer runs with people who are a lot like…
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What sublimation products should decorators explore in 2020?
If you sublimate, you already know it’s a versatile decoration discipline. Part of what makes sublimation fun is the fact…
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What’s the biggest downfall for most screen printing shop owners?
The biggest downfall for most shop owners is a lack of focus. This happens in several ways: Owners are spread too…
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How can shops keep sales coming in during an economic downturn?
Shops across the world are reporting that sales have come to a halt, and customers have canceled jobs. You will…
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Why are there loops in my stitches?
Your embroidery machine is steadily stitching out the prettiest design when all of a sudden, disaster strikes. A series of…
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How can a personalization business retain customers after the initial sale?
The moment following the initial sale with a new client is critical because it sets a precedent as to how…
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What should a laser user keep in mind to create high-quality engraving projects?
Make sure to use high-quality artwork when building your engraving design layout. Ideally, raster-based artwork should be able to be…
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How can shops keep sales coming in during an economic downturn?
Shops across the world are reporting that sales have come to a halt, and customers have canceled jobs. You will…
Read More -
Why are there loops in my stitches?
Your embroidery machine is steadily stitching out the prettiest design when all of a sudden, disaster strikes. A series of…
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Why should a business have a social media strategy?
Figuring out what your business goals are for social media and tracking them will help you to create posts that…
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What are some ways a graphics business can stand out on social media in 2020?
Videos are king on social media right now. Every social channel prioritizes videos. Live video the most, plus stories on…
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Things to Keep in Mind When Selling UV-Printed Signage
With UV-printed signs, the key is quantifying the value or premium your customers will pay for these signs. Many of…
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What equipment is needed to add routing jobs to an awards shop?
A vacuum pump attached to the table can be extremely helpful to hold material in place, but this can be…
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Why should a retailer update their offerings with new glass and crystal products?
Like any industry, old products sometimes become boring or stale. The offering of new products renews interest for customers, especially…
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What are the proper settings and procedures to follow when sandcarving glass?
Grit size and type are important when sandcarving glass. For best all-around results, silicon carbide grit in a 180 mesh…
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What’s the step-by-step process for heat printing dimensional logos to caps?
Innovation in new patch products for headwear include embroidered patches, 3D embroidered patches, leather patches, sublimated twill, silicone molded transfers,…
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