Q&A
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What is a straight embroidery stitch?
A straight stitch is a line of repeated single stitches usually used for lines or details under .8mm in thickness.…
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What is bottom-line profit?
Once a shop generates revenue, it can begin to measure success by looking at its bottom-line profit number. This is the money…
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Why is it necessary for a business to market itself?
Marketing is the catalyst for sales. Without marketing, no one will know what you have to sell, who you are as…
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What are some best practices for short-term UV printer storage?
Best practices for short-term UV printer storage: Prior to entering into a short-term idle state, perform a nozzle print test.…
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How can current customers help your business reach new clientele?
The simplest way is word-of-mouth referrals. Chances are that a current customer runs with people who are a lot like…
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What sublimation products should decorators explore in 2020?
If you sublimate, you already know it’s a versatile decoration discipline. Part of what makes sublimation fun is the fact…
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What’s the biggest downfall for most screen-printing shop owners?
The biggest downfall for most shop owners is a lack of focus. This happens in several ways: Owners are spread too…
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How can shops keep sales coming in during an economic downturn?
Shops across the world are reporting that sales have come to a halt, and customers have canceled jobs. You will…
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Why are there loops in my stitches?
Your embroidery machine is steadily stitching out the prettiest design when all of a sudden, disaster strikes. A series of…
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How can a personalization business retain customers after the initial sale?
The moment following the initial sale with a new client is critical because it sets a precedent as to how…
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What should be noted about the settings for lasering versus cutting jobs?
There are three primary settings for lasering (rastering) and three for cutting (vectoring) materials. Raster settings include speed of the…
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What should a laser user keep in mind to create high-quality engraving projects?
Make sure to use high-quality artwork when building your engraving design layout. Ideally, raster-based artwork should be able to be…
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How can shops keep sales coming in during an economic downturn?
Shops across the world are reporting that sales have come to a halt, and customers have canceled jobs. You will…
Read More -
Why are there loops in my stitches?
Your embroidery machine is steadily stitching out the prettiest design when all of a sudden, disaster strikes. A series of…
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Why should a business have a social media strategy?
Figuring out what your business goals are for social media and tracking them will help you to create posts that…
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What are some ways a graphics business can stand out on social media in 2020?
Videos are king on social media right now. Every social channel prioritizes videos. Live video the most, plus stories on…
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